Ad Creative Pack

Tyjani Beztati — The Undisputed Method

8 static Facebook / Instagram feed creatives (1080 × 1080) covering the full funnel — from cold awareness to bottom-funnel conversion.

📐 1080 × 1080 px 🎯 8 Funnel Angles 📅 March 2026 🏆 6× GLORY World Champion

Image Specifications for Meta Ads Manager

Reference table for uploading creatives

Specification Requirement
Dimensions1080 × 1080 px (1:1 square)
FormatPNG (recommended) or JPG
Max File Size30 MB per image
ResolutionMinimum 1080 × 1080 px at 72 DPI
Color SpacesRGB
Supported PlacementsFacebook Feed, Instagram Feed, Instagram Explore, Facebook Marketplace, Facebook Right Column, Audience Network
Text-on-Image RuleMeta no longer enforces the 20% text rule as a hard block, but images with less text deliver better. Aim for < 20% text overlay. Use Meta's Text Overlay Tool to check.
Safe ZoneKeep critical elements within the center 1000 × 1000 px to avoid cropping on some placements

Step-by-Step Campaign Setup Guide

How to launch these creatives in Meta Ads Manager

Step 1 — Create a New Campaign

  1. Go to Meta Ads Manager → Click + Create
  2. Choose your campaign objective based on funnel stage (see table below)
  3. Name your campaign: TUM — [Funnel Stage] — [Month Year]
  4. Enable Advantage Campaign Budget (CBO) if running multiple ad sets
Ad #Funnel StageRecommended Objective
Ad 1 — Hero/AuthorityColdAwareness or Engagement
Ad 2 — LifestyleColdAwareness or Traffic
Ad 3 — Fat LossProblem-AwareTraffic or Leads
Ad 4 — PerformanceBenefit-DrivenTraffic or Leads
Ad 5 — MindsetIdentity-BasedEngagement or Traffic
Ad 6 — Program StructureTrust BuilderLeads or Traffic
Ad 7 — UrgencyConversionLeads or Conversions
Ad 8 — DM CTABottom-FunnelMessages (Instagram Direct)

Step 2 — Set Up Ad Sets

  1. Set your daily or lifetime budget
  2. Choose placements: Manual Placements → select Facebook Feed + Instagram Feed + Instagram Explore
  3. Set audience targeting (see audience section below)
  4. Schedule: start immediately or set a launch date

Step 3 — Create the Ads

  1. Select Single Image format
  2. Upload the saved PNG creative (use the Save Image buttons above)
  3. Paste the Primary Text into the primary text field
  4. Paste the Headline into the headline field
  5. Paste the Link Description into the description field
  6. Select the matching CTA Button from the dropdown
  7. Enter your destination URL with UTM parameters (see below)
  8. Preview across all placements and publish

Destination Suggestions per Creative

Where each ad should send traffic for maximum conversion

Ad #Primary DestinationAlternative
Ad 1 — Hero/AuthorityOffer page or About/bio landing pageInstagram profile (@theundisputedmethod)
Ad 2 — LifestyleOffer page with lifestyle imageryInstagram profile or content hub
Ad 3 — Fat LossApplication / lead form pageWaitlist landing page
Ad 4 — PerformanceOffer page with program detailsLead form or application page
Ad 5 — MindsetOffer page (mindset section anchor)Instagram DM conversation
Ad 6 — Program StructureApplication page with program breakdownLead form for free consultation call
Ad 7 — UrgencyApplication page with countdown timerWaitlist page with urgency elements
Ad 8 — DM CTAInstagram DM (use Messages objective)Application page as fallback

Audience Targeting Suggestions per Funnel Stage

Recommended targeting for each creative type

Cold Audiences (Ads 1 & 2)

Problem-Aware & Benefit-Driven (Ads 3 & 4)

Identity-Based & Trust Builder (Ads 5 & 6)

Conversion & Bottom-Funnel (Ads 7 & 8)

UTM Parameter Templates

Copy-paste UTM strings for each ad to track performance accurately

URL Structure

https://yoursite.com/the-undisputed-method?utm_source=facebook&utm_medium=paid&utm_campaign={campaign}&utm_content={ad_identifier}&utm_term={ad_set}

Ad #utm_campaignutm_contentutm_term
Ad 1 tum-cold-awareness hero-authority-intro cold-broad-interests
Ad 2 tum-cold-awareness lifestyle-aspiration cold-broad-interests
Ad 3 tum-mid-funnel fat-loss-transformation retarget-engagers
Ad 4 tum-mid-funnel performance-athletic retarget-engagers
Ad 5 tum-mid-funnel discipline-mindset retarget-warm
Ad 6 tum-mid-funnel program-structure-trust retarget-warm
Ad 7 tum-bottom-funnel urgency-limited-spots retarget-hot
Ad 8 tum-bottom-funnel dm-cta-apply retarget-hot

Full Example — Ad 1

https://yoursite.com/the-undisputed-method?utm_source=facebook&utm_medium=paid&utm_campaign=tum-cold-awareness&utm_content=hero-authority-intro&utm_term=cold-broad-interests

Dynamic Parameters (Optional)

You can also use Meta's dynamic URL parameters for automatic tracking:

?utm_source=facebook&utm_medium=paid&utm_campaign={{campaign.name}}&utm_content={{ad.name}}&utm_term={{adset.name}}